Voices That Resonate

We believe the best measure of our impact is the chorus of voices from those we've collaborated with. See what guests have to say about their experience at the Green Mountain Lodge.

ANDREW BERGMAN, CEO, Downtown Music Holdings, New York, USA

"Working with Josh was enlightening and extremely productive for the organization.  His personal preparation was extensive and Josh came to the offsite with an excellent understanding of our organization and the challenges we faced. He was also quite familiar with the extended team by the time we got together.  This put everyone at ease and allowed even the most junior members of the team to feel comfortable in making important contributions.  As far as the work itself, Josh’s unique interactive workshop techniques really created a very compelling environment where we worked in an extremely collaborative fashion.  The way he approached the material was very engaging and we felt challenged and motivated throughout the course of what are really very long and mentally challenging days. We left with a strong sense of alignment and accomplishment and the work we did has really reverberated throughout the course of the year in helping guide the strategic direction of the business. Josh has built a unique way to engage management teams.  Our organization is stronger for it and watching him in action, I believe it could work for any group looking for a facilitator to work through even the most difficult of strategic issues."

MOLLY NEUMAN, President @ CD Baby, Los Angeles, USA

"I've had the pleasure of working with Josh and Green Mountain Lodge on a number of strategic projects over the past year. His thorough and detailed approach, commitment to understanding the client's needs, and his ability to push through to spark new insight and vision from our sessions have been extremely valuable and at times remarkable. I'm looking forward to more work together in the future."

DARREN OWEN, COO, Fuga Music Distribution, Ibiza, ES / London, UK

“We've worked with Josh on multiple occasions over the last 4 years. Leveraging his detailed knowledge of the music industry, along with his understanding of the distribution space, he's ran different off and onsite sessions with individual departments at FUGA, as well as our Leadership and Executive teams. His structured and organised approach in running these sessions cultivates innovative thinking and idea sharing, which has allowed us to formulate everything from team goals and objectives, right up to company wide strategic plans and initiatives. His ability to quickly understand and converse on the nuances of any business, makes him and Green Mountain Lodge the ideal company to work with. Whether you are starting from scratch and need him to help you create your strategic vision and long-term plans, or if you have already formalised some of these, he can tailor his approach accordingly”

ERIK BRATAAS, CEO, Polaris Music Hub, Oslo, NO

“Green Mountain Lodge was instrumental and did an excellent job in structuring what could have been a challenging strategy process with us. He understands our business at a macro level and was able to evaluate today and our future goals, bring together cross-company leadership and stakeholders and help us focus on the decisions we needed to make to move into the next phase of growth, for our brand and business.”

MIKKEL HJORTSHØJ THOMSEN, Brand & Product Marketing Director @ Soundboks, Copenhagen, DK

"In tight collaboration with Green Mountain Lodge, we managed to take a product from idea to launch in a matter of a few months. It was largely thanks to Josh's vast knowledge of–and experience with–artist collaboration, music licensing, and product strategy (among many other things), that we were able to go live with a scalable music offering so quickly."

JONAS SUDENDORF, VP Marketing @ Image-Line | Makers of FL Studio (Ex-Native Instruments), Berlin, DE

“I've had the pleasure of working closely with Green Mountain Lodge for nearly a year. In this time, I've come to know Josh not only as one of the brightest minds in the industry but as a pivotal figure in my professional journey. His ability to listen with empathy, take the input, think creatively about it and consistently challenge the status quo was a catalyst for me. Fundamentally, Josh helped me to position Community as a critical growth and brand lever for Native Instruments during a crucial period of change inside our industry. Josh's ability to understand and crystalize the nuances of brand and community building in tech, combined with his 10,000 foot view on the dynamics of the broader music industry have been invaluable and I still benefit from my work with him to this day.”

GORM ARILDSEN, CEO @ Koda, Copenhagen, DK

"We have used Josh Greenberg’s services several times and have always been pleased with his great energy and deep knowledge of the industry."

RISTO SALMINEN, CEO @ Teosto, Helsinki, FI

“Josh's energy, drive and deep knowledge of the music industry were crucial in helping us take our joint Nordic project forward. His ability to pinpoint key strategic themes and add important context is outstanding.”

CRAIG NYMAN, Director, Music, Programming & Development @ Life is Beautiful Festival, Las Vegas, USA

“J/G is extremely knowledgeable about culture marketing and having a pulse on what drives consumers. Josh was able to get creative with me and help build a program, through conversations and brainstorms of each other's goals we were able to produce a great component to the festival that began well before the event and lasted for years. It was a pleasure to work with Josh and I hope that we can work together again in the future.”

NIELS LAN DOKY, “Knight of Jazz” legendary recording artist knighted by Queen of Denmark for contributions to culture, Founder @ Niels Lan Doky International Jazz Collective, Helsingør, DK

"Josh's experience and expertise is astonishing, not least (and not only) within the current digital age music industry. His unique set of skills are unparalleled, at least on this side of the Atlantic, where he has been a significant game changer ever since his arrival for my ambitious global projects and everyone we collaborated with."

KATE MARRIAGE, Senior Director of Experience & Innovation @ Anthemic Agency (ex Spotify), Los Angeles, USA

“Spotify was looking to curate a unique immersive music experience, and needed a highly specialized consultant to help us with the strategic vision, relationship management, and creative advisory for the project.  Someone whose skill set combined an encyclopedic knowledge of a niche music scene, knowledge of local history, a deep empathy and understanding of the complex relationships within cultural movements; combined with the ability to apply and guide the strategic vision and public persona of a large global corporation to this scene in a way that felt authentic and sensitive.  Where on earth to find this type of unicorn?  I immediately called Josh, and of course, he delivered.“

RICH HOLTZMAN, SVP of Marketing & Artist Development @ AEG Presents, Manager @ Portugal. The Man, Los Angeles, USA

“I worked with Josh for several years. He is an anomaly in the Brand world since he understands how to develop a relationship between artist and brand that is healthy, supportive and can benefit both long term. He understands what works for artists and clearly made a path within Red Bull that helped them become one of the most artist friendly companies around. More companies should take note.”

CHRISTIAN TAAGEHØJ, Head of Program, Music Management (BA), Rhythmic Music Conservatory, Copenhagen, DK

“As head of the only bachelor program in Denmark focused on music management and the music industry, I was beyond excited to learn that Josh Greenberg moved to Denmark and started Green Mountain Lodge. The last 3-4 years Josh has been an integral part of our education bringing in up-to-date knowledge about the international music industry and an unmatched expertise about digital music consumption and marketing. As an educator, Josh has been a creative and strategic partner in making sure our courses are aligned with the music industry’s requirements and expectations from the next generation of music industry professionals.”

JAKOB WREDSTROM, Founder @ Capella Entertainment & Mantik Music Group, Stavanger, NO

“I've had the unique opportunity to work with Josh, and it was nothing short of transformative. His consultancy service, Green Mountain Lodge, is more than just advice—it's a journey through the creative and musical wilderness, tailored to your brand's unique needs. If you're in the entertainment industry and looking to refine your strategy, Josh is someone you should consider reaching out to. For me, his generous sharing of his network was a door-opening experience that significantly impacted my journey. Green Mountain Lodge is about more than hitting KPIs; it's about investing in each other for professional and personal growth. Josh's approach is to listen, plan, and collaborate, ensuring that the journey is as rewarding as the destination.”

EINAR HELDE, Co-Founder @ APL Publishing & AIMS API, Copenhagen, DK

"We have used Green Mountain Lodge as a consultant for our digital label, everything from strategy, branding and marketing. His insights and understanding of the whole music ecosystem is unique, and allowed us to set the foundation for our long-term business success on streaming platforms. Love working with J/G, his understanding of the current and future of the music industry sets him apart from other music consultants I have worked with"

YANNICK THURZ KOFFI, Founder @ Party In My Living Room LLC + Songwriter @ Aftermath Ent., Inc. (Ex-SoundCloud), Los Angeles, USA

“J/G is a rare visionary driven with passion and the diligence to dot every "i" and cross every "t." Whether it be playing unreleased tunes through an auxiliary cord in a car, or discussing the greatness of Peter Tosh, Josh has an ear for quality that you can trust. His expertise in curating and project managing from start to finish has inspired me in all my walks of life.”

JESPER SKIBSBY, Founder & CEO @ WARM (World Airplay Radio Monitor), Copenhagen, DK

“Josh was a great advisor to WARM for 4 years. He has a unique and extensive knowledge of the music industry 360. He is an expert strategist and skilled mentor and speaker. I would recommend Green Mountain Lodge and J/G to anyone.”